Editorial Design, Concept Development, and Visual System

Market Positioning:
SELECT is a premium luxury guidebook project—one of the most refined editorial initiatives in Thailand’s hospitality and lifestyle publishing sector. Designed to showcase excellence across multiple industries, it’s positioned to become a trusted reference in the high-end travel and lifestyle market throughout Southeast Asia.

Year: Ongoing since 2024

Services Provided:
– Editorial concept and layout design
– Visual system for multi-category publication
– Creative direction
– Technical and creative consulting
– Print-ready mockups
– Printing consultation

Our contribution also included direct interaction and support with print suppliers, quality control, digital print proof supervision, and overall production oversight, ensuring that the final product met the highest standards in both design and execution.

What the PROJECT represents Is Today

Although not yet officially published, SELECT already stands as a bold publishing statement. It’s a project destined to expand beyond Phuket, covering key lifestyle destinations across Thailand and the region. SELECT reflects a new standard in editorial sophistication and user experience, aiming to influence both readers and the industry.

SELECT is not just a guide—it’s a lifestyle object. The publication is organized into seven curated categories, each treated with a distinct yet cohesive visual language. Our layout design elevates every section, ensuring readability, editorial elegance, and aesthetic unity.

Our Strategic Contribution

We provided full creative and production support, from early-stage layout testing to final mockups. Beyond design, we offered ongoing consulting throughout the development process—guiding the client on both creative direction and technical production.
Design goals included:
– High-end, timeless editorial aesthetics
– Cross-category design coherence
– Print-ready performance and scalability

Thanks to our cross-functional team, the client benefited from a combination of strategic vision, graphic refinement, and hands-on production expertise—resulting in a sophisticated product ready to scale internationally.

Why It Works

This is editorial branding at its best—where storytelling, graphic elegance, and production excellence come together. SELECT demonstrates our agency’s ability to deliver vision-to-object solutions, even in ambitious and confidential projects.

Why Work with Us for Logo and Brand Design

We’re more than designers—we’re partners in transformation. Whether you’re launching a new editorial format or reimagining an existing one, we bring together strategy, creativity, and technical knowledge to produce publications that leave a mark.